OmniRetail Buys Traction to Boost Financial Offerings to SMEs

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By Adedapo Adesanya Nigerian-based business-to-business (B2B) e-commerce startup, OmniRetail, has acquired Traction Apps, a payment provider and inventory management solution for small businesses in Nigeria as it seeks to strengthen its foothold and expand its offerings for small and medium-sized enterprises (SMEs) within the fast-moving consumer goods (FMCG) sector. The acquisition of the company founded […]

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